The Royal Automobile Club is one of Britain’s most prestigious private members’ clubs, with over a century of heritage. Following a complete rebrand by ODA Branding, the Royal Automobile Club required a website that would bring its new visual identity to life while maintaining the elegance and prestige the brand is known for.
Working from ODA’s refined branding guidelines, we developed a bespoke WordPress website utilising Elementor, carefully crafted to balance both functionality and form. Our team designed eight core page layouts, covering essential content types, which the Club’s internal team then used to build out a complex, content-rich sitemap.
The modular design system allowed for complete editorial flexibility without compromising visual consistency. The build focused on delivering fast performance, ease of use, and adaptability, enabling the in-house team to scale and manage the site with confidence.
From typography and spacing to navigation and mobile responsiveness, every detail was considered to meet the expectations of a high-profile audience. The result is a polished, modern site that honours the Club’s legacy while meeting today’s digital standards.
This project showcases our expertise in collaborating with brand agencies and internal teams to create enterprise-grade WordPress websites that are both scalable and visually on-brand.
Project
Royal Automobile Club
Website
royalautomobileclub.co.uk
What We Did
Bespoke Design, Custom Built WordPress Website, Elementor Page Builder
